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Pink Up The Pace Nets $31,400 for Breast Cancer Research in Alabama

On Sunday, October 23, more than 400 racers crossed the finish line at this year’s Pink Up The Pace at Crestline Field in Mountain Brook, netting $31,469 to support breast cancer research across Alabama.

Brought to you by the Junior Board of the Breast Cancer Research Foundation of Alabama and presented by Vulcan Materials Company, the event featured two races: a 5K and Dolly Dash 1-mile fun run. The festivities began with a special trumpet call by Ryan Beach, a member of the Alabama Symphony Orchestra Musicians and included a family-friendly after-party with face painting, the Tickled Pink Petting Zoo, and inflatable bounce house and obstacle course.

“Over the last five years, Pink Up The Pace has raised over $138,000 to fuel the most promising breast cancer research happening across the state, impacting not only breast cancer treatment, but prevention and early diagnosis,” said Dawson Cooper, Chair of the BCRFA Junior Board. “This contribution is undeniable proof of the power of this community’s passion and support. On behalf of the BCRFA Junior Board, I want to thank all the racers and sponsors for joining us in the fight against breast cancer.”

Pink Up The Pace is the BCRFA Junior Board’s primary fundraiser. This year’s event co-chairs were Laura Bradley and Amy O’Neal Stevens.

The Breast Cancer Research Foundation of Alabama invests in collaborative, innovative breast cancer research to help diagnose, treat, prevent and eradicate the disease. All funds stay in Alabama, but the impact is worldwide.

Special thanks to all of the 2022 Pink Up The Pace sponsors, including:

Vulcan Materials Company, Alabama Power Company, Women at Amazon, Benton Nissan, AmWINS, CerFlux, Inc., First Call Financial, Spectrum Reach, Step One Automotive Group, Mary Chollet & Camper O’Neal, O’Neal Wealth Management Group, Falkner Gardens, Meredith Carpenter Law, Ron Davidson Law Firm, Southeastern Jewelers, TDI Services, Three Arbor Insurance, Trulieve, Birmingham Coca-Cola Bottling Co., Boehm Nolan, Cahaba Brewing Co., City Paper Co., Craft’s on Church Street, Dentons Sirote, TopView Sports, and brick + tin.

About the Breast Cancer Research Foundation of Alabama

Founded in 1996, the Breast Cancer Research Foundation of Alabama (BCRFA) is a nonprofit organization whose mission is to find a cure for breast cancer by funding promising breast cancer research in Alabama and raising community awareness and funding for that research. BCRFA funds promote a comprehensive approach to battling breast cancer by fueling collaborative and innovative research to help diagnose, treat, prevent, and eradicate the disease. Thanks to generous community support, BCRFA’s lifetime investment in life-saving research totals over $12 million. All funding stays in Alabama, but the impact is worldwide. Learn more about our mission and breakthroughs at

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