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Pink Private Shopping Night is Here!



Birmingham, Ala., — As a part of its ongoing support of breast cancer research, Belk, Inc. will host its tenth annual Private Shopping Night to benefit the Breast Cancer Research Foundation of Alabama (BCRFA).  In celebration of Breast Cancer Awareness Month, shoppers can have VIP after-hours access on Sunday, October 25, 2013, from 6:30 until 9:00 p.m., at Belk at The Summit. Belk has provided longstanding support of breast cancer research, with contributions totaling over $320,000 since 2006, including annual grant funding and proceeds of the Private Shopping Night.

“The BCRFA is elated to once again be part of this fabulous opportunity provided by Belk,” said Kate Kiefer, BCRFA Board of Directors President.  “This has become a ‘can’t miss’ event for our supporters and Belk fans. The after-hours private shopping is a VIP experience with by live music from Goodfellas, incredible food by Kathy G & Company, and beverages compliments of United Johnson Brothers, Coca-Cola Bottling Company and ALABev.”

Tickets are just $25 and can be pre-ordered online at or by calling 205-996-5463. Tickets will also be available at the door on the night of the event. All ticket sale proceeds stay in Birmingham and benefit the Breast Cancer Research Foundation of Alabama.


Belk’s generosity extends even further for guests, featuring:
·         Incredible savings throughout the Store
·         Free gift wrapping on purchases made during the event
·         $20 Belk Gift Cards to the first 50 attendees
·         $20 Donations for a glass of champagne will receive a chance to win a 14k rose gold pendant featuring Morganite accented by round diamonds, compliments of Belk & Co. Fine Jewelry
·         Door prizes including Belk gift cards, home goods and other fine gifts


“Fighting breast cancer is a key part of Belk’s community giving mission, and we’re pleased to continue our support of the outstanding work of BCRFA by hosting our annual pink shopping night at the Summit,” said Susan Held, store manager of Belk at The Summit. “We invite everyone to come out to enjoy this fun event and help a great cause.”

About the Breast Cancer Research Foundation of Alabama: 

The Breast Cancer Research Foundation of Alabama was formed in 1996 with the goal of raising awareness of and funding for breast cancer research in the State of Alabama. With support from corporations and individuals, the Foundation has raised over $5 million in funding for breast cancer research at the UAB Comprehensive Cancer Center. For additional information, or to get involved with the BCRFA, please contact our office at (205) 996-5463 or visit  

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