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ARC Realty Surpasses Goal to Raise Over $11,400


Birmingham, AL (December 2, 2019)—In October, ARC Realty launched their “Blue Goes Pink” initative to raise money and awareness for breast cancer research and the Breast Cancer Research Foundation of Alabama. They exceeded their initial goal of $10,000 to ultimately raise over $11,400!

Blue truly went pink with ARC replacing their tradmark blue property signs with pink ones and each of the ARC Realty offices across the state participated in the campaign through a variety of channels to support Alabama breast cancer research. Events included bowling in Montgomery, a “Blue Goes Pink” night at On Tap, and more. ARC Realty pledged to donate $25 to the BCRFA for each new property listing that happened throughout Breast Cancer Awareness Month. ARC Realty also opened up the campaign to their team members and communities who wanted to support the cause. 

“1 in 8 women and 1 in 1000 men will be diagnosed with breast cancer in their lifetime. Members of the ARC Realty team graciously shared their personal stories and connections with breast cancer throughout this campaign,” said Beth Davis, Executive Director of the BCRFA. “So many people are affected by this disease, and through individual and organizational support, we are able to continue working towards finding new treatment options and ultimately a cure.”

ARC Realty partner Dale McIntyre has a personal connection with breast cancer and the BCRFA. His mother was diagnosed in 1988 and unfortunately passed away ten years later from it. “Treatments have changed dramaticly in the years since my mom was undergoing treatment,” McIntyre says. “The BCRFA collects money to fund these projects [for new treatments] and is a wonderful organization.”

ARC Realty plans to continue this annual Breast Cancer Awareness Month initiative each October with the goal of funding research and saving lives. Visit for more information on how you or your company can support local, life-saving breast cancer research.

About the Breast Cancer Research Foundation of Alabama

The Breast Cancer Research Foundation of Alabama is an independent 501C3 nonprofit organization supporting innovative research to help diagnose, treat, prevent and eradicate the disease. Since its inception in 1996, the BCRFA has raised over $8.7 million to fund research at the O’Neal Comprehensive Cancer Center at UAB and assist their collaborative partners. All funds raised stay in the state of Alabama, but the research has a global, life-saving impact. For more information, visit

About ARC Realty

ARC Realty (ARC) is a full-service real estate brokerage specializing in residential and commercial sales, development, relocation and comprehensive move management. As a member of Leading Real Estate Companies of the World® (LeadingRE), we build and maintain strong relationships with our agents and clients by providing the highest levels of personalized service and counsel. ARC was founded in 2013 and is headquartered in Birmingham, Alabama. For more information, visit

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