The 6th annual Pink Up The Pace 5k and Fun Run raised record funds for Alabama breast cancer research. Organized by the Junior Board of the Breast Cancer Research Foundation of Alabama (BCRFA) and presented by ABC 33/40 and Benton Nissan of Hoover and Bessemer, this year's event, held at Crestline Field on Sunday, October 22, netted an impressive $52,790 while drawing nearly 500 race participants between the 5K and 1-mile Dolly Dash.
Close to 300 motorcyclists attend the charity ride benefitting the Breast Cancer Research Foundation of Alabama
On Sunday, September 24, the sounds of engines roaring in support of the Breast Cancer Research Foundation of Alabama (BCRFA) filled the air during the 15th annual Revvin’ 4 Research motorcycle ride in Pelham, AL. The event raised the second-highest amount in its history with a net total of $19,623 for local breast cancer research. Nearly 300 riders on 207 motorcycles attended, some even traveling from out of town and out of state.
The General Manager of Heart of Dixie Harley-Davidson, event host and one of the presenting sponsors, expressed immense pride in their continued partnership with the BCRFA and role in rallying the motorcycle community for this important cause. “At Heart of Dixie Harley-Davidson, we believe in the importance of unity and the power of breast cancer research when it comes to eliminating a disease that touches the lives of so many,” said Mike DeSantis, General Manager of Heart of Dixie Harley-Davidson. “We are full of gratitude as we witness the strength of our community in supporting the BCRFA. Together, we are making a real difference in the fight against breast cancer.”
The scenic 65-mile route, under the watchful escort of law enforcement from multiple jurisdictions, featured an inspiring moment as riders passed beneath a giant American flag proudly flown by the Pelham Fire Department. The procession of “pinked-out” motorcycles of all shapes and sizes underscored the commitment of the motorcycle community to the cause.
BCRFA’s President and CEO, Beth Davis, conveyed heartfelt appreciation for the sponsors and riders who made this achievement possible. “The funds raised at this year’s Revvin’ will directly support the most cutting-edge breast cancer research happening right here in Alabama,” Davis said. “Our mission is fueled by the dedication of the sponsors and every rider who participated. Thank you for helping us build a future without breast cancer.”
Since its inception in 2009, Revvin’ for Research has raised nearly $235,000 to support local, lifesaving breast cancer research in Alabama. One in eight women and one in 1,000 men will battle this disease.
2023 event sponsors and supporters included: Heart of Dixie Harley-Davidson, Process Barron, Lil Bits Tavern and Alabama Blazin’ Bingo, Lhoist North America, Chef Jason Dodd, Henderson’s Motorcycle Paint and Body Shop, The Carter Law Firm, ERA King Real Estate, Meredith Carpenter Law, Reli Title, Southland Realty Group – Philip King, Ark Restoration, Birmingham Coca-Cola Bottling Company, Dentons Sirote, iHeartMedia, Law Tigers of Alabama, and WBRC FOX6.
Revvin’ 4 Research is held each year on the last Sunday in September. Details about the 2024 event, scheduled for Sunday, September 29, 2024, can be found at revvin4research.com.
About the Breast Cancer Research Foundation of Alabama
Founded in 1996, the Breast Cancer Research Foundation of Alabama (BCRFA) is a nonprofit organization whose mission is to find a cure for breast cancer by funding promising breast cancer research in Alabama and raising community awareness and funding for that research. BCRFA funds promote a comprehensive approach to battling breast cancer by fueling collaborative and innovative research to help diagnose, treat, prevent, and eradicate the disease. Thanks to generous community support, BCRFA’s lifetime investment in life-saving research is nearly $14 million. All funding stays in Alabama, but the impact is worldwide. Learn more about our mission and breakthroughs at www.bcrfa.org.